Relações interorganizacionais no Turismo – Parceria entre operadores turísticos alemães e os agentes da oferta algarvia

Authors

  • Ana Maria Ferreira ESGHT/Universidade do Algarve
  • Carlos Costa Universidade de Aveiro
  • Margarida Custódio Santos ESGHT/Universidade do Algarve

Keywords:

Interorganizational Relationships, Tourism, Destination Image, Algarve, German Tour Operators

Abstract

Academics and intervenients in the sector recognize in partnership capacity to solve some of the problems faced by organisations and destinations. However, the formation of long lasting and productive partnerships is not a simple task. The partnerships are affected by several problems, such as lack of trust, participation, commitment, coordination, deficiencies in the quality of communication and in the exchange of information or not using conflict resolution techniques. The cross-referencing of supply data with that of demand shows that the differences in the perception of the reality of the Algarve may seriously compromise the success of a partnership to co-ordinate the image of the Algarve to be transmitted to the German market.

Author Biographies

  • Ana Maria Ferreira, ESGHT/Universidade do Algarve

    PhD in Tourism

    Adjunct Professor, ESGHT/University of  Algarve

  • Carlos Costa, Universidade de Aveiro

    PhD in Tourism

    Associate Professor (with aggregation), University of Aveiro, Portugal

  • Margarida Custódio Santos, ESGHT/Universidade do Algarve

    Master in Tourism

    Assistant, ESGHT / University of Algarve

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Published

31.12.2007

Issue

Section

Tourism/Hospitality: Research Papers

How to Cite

Relações interorganizacionais no Turismo – Parceria entre operadores turísticos alemães e os agentes da oferta algarvia. (2007). Tourism & Management Studies, 3, 146-157. https://tmstudies.net/index.php/ectms/article/view/78

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