JOURNALISM: READINGS, FILTERS AND LOOKS OF THE OFFER INFORMATION - A CASE STUDY ON THE CONSEQUENCES OF MATTERS PLACEMENT TOURISM FOZ DO IGUAZU – PR

Eduardo Hack Neto, Raquel Marrafon Nicolosi, Xosé Manuel Santos Solla, José Manoel Gonçalves Gândara

Abstract


Tourism is directly related to the processes of communication, especially when the approach focuses on decision making for the tourist to choose a destination. The mass media plays a vital role in the image of a locality, and can exert harmful influences when the news is dramatized or treated in a derogatory manner, sensationalist. In this sense, the objective of this study was to investigate the consequences of journalistic articles on tourism destination. Specifically identify issues related to tourism that has been anything but positive and negative aspects of location, to compare the period of placements with the seasonal flow of the destination and finally discuss the consequences of reporting on tourism. The method has an exploratory nature (bibliographic and documentary), qualitative (participant observation) and a case study. Data were gathered from the local newspaper "Gazeta do Iguaçu" national reports and videos of Globo TV and other stations (captured from the youtube site). As a result, it is emphasized that the placement of the news story, being positive or not, reflects the oscillation of the flow of tourists, thus, offering informative, may contribute to the perception in the city.


Keywords


Journalism; Media; Tourism; Foz do Iguazu; Comunication





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