INTERNET TECHNOLOGIES IN THE BULGARIAN TOURIST ENTERPRISES – STATE, PREREQUISITES AND PERSPECTIVES

Abstract

The tourist branch is a pioneer in taking advantage of internet technologies. Internet is a perfect place to plan, organize and economically arrange all kind of trips. The purpose of the paper is to present the status, prerequisites and perspectives for the internet technology implementation in the Bulgarian tourist enterprises. The main benefit of Internet is the elimination of mediators in the distribution of tourist products and services. The most of the tourist firms create their own websites for presenting a big variety of information and online services, but they still are not widely practiced.
Lately mobility has become a strategic part of the web-based tourist information systems and it is one of the prominent perspectives of internet technologies in the Bulgarian tourist enterprises. The tourism sector gives very favorable conditions and circumstances for mobile business. The wireless devices will become the preferable way for instant access to tourist information.