Vol. 12 No. 2 (2016)

View Vol. 12 No. 2 (2016)

Editors: José António C. Santos, Margarida Custódio Santos

Published: 31.07.2016

Editorial

Editorial

Alfonso Vargas Sánchez

5-5
- PDF

Tourism/Hospitality: Research Papers

Analysis of advertising effectiveness and usability in Travel 2.0 tools. An experimental study through eye-tracking technique

Francisco Muñoz-Leiva, Janet Hernández-Méndez, Francisco J. Liébana-Cabanillas, Mauro Marchitto

7-17
- PDF
Collaborative networks in community-based tourism: implications for participatory management

Andrés Burgos, Frédéric Mertens

18-23
- PDF (PT)
The impact of eWOM: a study on the adoption of opinions on consumer online communities

Jorge Brantes Ferreira, Angilberto Freitas, Eduardo Rocha Guarana, Thais Vieira de Lima, Juliana Werneck Rodrigues, Cristiane Junqueira Giovannini

28-37
- PDF (PT)
Image of Camino de Santiago: Analysis of its promotional representation as a tourist product

María José Andrade Suárez, Iria Caamaño Franco

38-46
- PAPER (SP)
Tourism capacity as organizational performance assumption: A study in the hotel sector

Elvis Silveira-Martins, Vinicius Costa da Silva Zonatto, Luiz Eduardo Mascarenhas

47-56
- PDF (PT)
The virtuous relationship between entrepreneurship and social capital: a study on tourism rural businesses in Portugal and Brazil

Teresa Costa, Simone Galina

57-69
- PDF (PT)
The inseparable alliance between cultural and rural tourism in Madeira

Elisabete Teixeira Gouveia Rodrigues

70-77
- PDF (PT)
The use of social media in hotels as indicator of efficient management

Juan Pedro Mellinas, Soledad María Martínez María-Dolores, Juan Jesús Bernal García

78-83
- PDF (SP)
Analysis of the determinants on the predisposition to visit a wellness tourism destination. Typologies of potential tourists

Andrea Paola De la Hoz, Francisco Muñoz Leiva

84-95
- PDF (SP)
Stakeholders participation in tourism and recreation planning and management in protected areas: Fundamentals on the participatory process

Paulo Filipe Rosa, Luís Alberto Dias Carvalhinho, Jorge Alexandre Pereira Soares

96-106
- PDF (PT)
Tourist experience in museums: perceptions of managers and visitors

Marlusa de Sevilha Gosling, João Albino Silva, Julio Mendes, Mariana de Freitas Coelho, Italo Brener Carvalho

107-116
- PDF (PT)
Crisis and survival strategy in the Spanish hospitality industry: An approach through financial statements

Remedios Ramón Dangla

117-126
- PDF (SP)

Business/Management: Research Papers

Intangible Marketing: The servicescape and the use of physical evidence projection of service environments

Marcelo da Silva Schuster, Valéria da Veiga Dias, Luciana Flores Battistella

128-134
- PDF (PT)
Risk Management in Portuguese “Excellence SME”

Fernando Oliveira Tavares, Luís Pacheco, Miguel Rodrigues Pires

135-144
- PDF (PT)
Quality assessment of online banking services: An integrated model of SERVQUAL - Kano and QFD

Ariana Heleno Marques dos Santos, Carlos JF Cândido

145-153
- PDF (PT)
CSR and technology companies: a study on the motivations of implementation and integration in Spanish companies

Juan Andres Bernal-Conesa, Antonio Juan Briones Peñalver, Carmen de Nieves-Nieto

154-164
- PDF (SP)
Intangible resources and export performance

Orlando Lima Rua, Alexandra Silva França

165-172
- PDF (PT)